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Privacy Policy

Last updated: September 25, 2026

This Privacy Policy describes how ReelSave ("we", "our", or "us") handles information when you use our mobile application (the "App").

TL;DR

  • We do not require sign-up, login, or account creation — there is no user account, ever.
  • We never collect your name, email, phone number, or Instagram credentials.
  • Downloaded reels are saved to your device only — we never upload or host a copy of them.
  • The App shows ads (Google AdMob). AdMob uses your device's advertising ID and an approximate location inferred from your IP address to show and measure ads. The App also sends anonymous usage data (an anonymous device ID, not your identity) to help us understand how the App is used.
  • The App can send you optional push notifications, which you can turn off at any time in Settings.

1. Information We Do Not Collect

ReelSave does not require an account, so we never collect:

2. Information Stored Only on Your Device

The following information stays on your phone and is never transmitted to us:

If you uninstall the App, its library and settings are removed from your device. Files you saved to your Gallery or Music folder stay on your phone until you delete them. There is no server-side copy of any of this.

3. Information Sent to Our Backend Service

When you tap "Download" on a link, ReelSave sends the public post/reel URL (Instagram, Facebook, or X/Twitter) to our backend service for resolution. Specifically:

Separately, to automatically tag your saved reel with a category (e.g. "Comedy", "Music") so it's easier to browse in your library, we send the post's caption, hashtags, and audio track name — never the video itself — to Google Gemini and, as a fallback, Groq (an AI inference provider). This text may briefly pass through their systems to return a category label. Neither receives your device ID or any way to identify you.

Our backend service runs on Firebase Cloud Functions (Google Cloud, asia-south1 region — Mumbai).

4. Anonymous Usage Analytics

The App generates a random identifier on your device (an "anonymous device ID") the first time you open it. This ID is not your name, email, phone number, or any other personal identifier — it's a random string, generated locally, that lets us count things like "how many downloads happened today" without knowing who you are.

Using this anonymous ID, we log:

This data is stored in our Firebase/Firestore database, is never sold, and is never linked back to your name or any other personally-identifying information — because we never collect that information in the first place.

5. Advertising (Google AdMob)

ReelSave shows ads through Google AdMob to keep the App free, including optional rewarded ads you can choose to watch to unlock a feature. AdMob may collect and use your device's advertising ID and other technical identifiers, information about your interactions with ads, and diagnostic data to show and measure ads and to prevent fraud, per Google's own policies. AdMob may also infer your approximate location from your IP address to show relevant ads and prevent fraud. We do not choose what specific ads you see, and we do not receive any personal information from Google as part of this.

You can reset or opt out of ad personalization at the Android OS level: Settings → Privacy → Ads (wording varies by device/Android version).

Google's privacy policy: policies.google.com/privacy. How Google uses data from AdMob specifically: policies.google.com/technologies/partner-sites.

6. Push Notifications (Optional)

The App may ask permission to send you push notifications — for example, a weekly summary of what you've saved, or a one-time note about platforms you haven't tried yet. This is entirely optional:

Notifications are delivered via Expo's push notification service, which relays them through Google's Firebase Cloud Messaging. Neither service receives any personal information — only the anonymous device identifier and push token described in Section 4.

7. Other Third-Party Services We Use

We do not use Google Analytics, crash-reporting SDKs, or social media login providers.

8. Permissions We Request

The App requests the following Android permissions, and uses them only as stated:

If you set a reel as your wallpaper, Android runs ReelSave's wallpaper service to play it. This does not require any permission from you.

We do not request access to your contacts, precise location, microphone, camera, calendar, SMS, or call logs.

9. Children's Privacy

The App is not intended for children under 13. We do not knowingly collect any information from children. If you believe a child has used the App, please contact us and we will help confirm there is no personal data to delete.

10. Content Responsibility

ReelSave is a personal media tool. You are responsible for:

We do not host or distribute any content. We do not store downloaded videos on our servers.

11. Data Retention

12. Your Rights

Because we never collect your name, email, or any other personally-identifying information, there is no personal profile tied to you for us to access, modify, or delete. If you want to remove all ReelSave data associated with your device:

If you are in the European Union, United Kingdom, India, or any other jurisdiction with data-protection laws, the limited data described in this policy is processed on the legal basis of legitimate interest in operating and improving the App, and, where applicable, your consent (e.g. when you grant the notification permission).

13. Changes to This Policy

We may update this Privacy Policy from time to time — for example, when we add a new feature that changes what data the App collects. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of the App after a revision constitutes acceptance of the updated policy.

14. Contact Us

If you have questions about this Privacy Policy: